Before I decided to write this post, I expected there would be no need to explain the importance of mobile-friendly websites. In today’s age, I would’ve thought that was given. After all, there’s a very good chance you’re reading this on your smartphone. If that’s true, then what’s the point of proselytizing the sanctity of smartphones?
Unfortunately, I did a quick check and found, much to my dismay, that a quarter of the web has not converted to the mobile world.
Yes, according to Canonicalized.com, 24% of the websites online are NOT mobile-friendly. Canonicalized.com studied the top one million websites, ranked by Alexa.com (not the voice assistant).
That’s a wild statistic. One out of every four websites you visit will not have a mobile-optimized web experience.
Don’t Get Complacent, You 24%-ers.
That stat should not provide any complacency for The 24%. They should not get a sense of, “Well, guess we’re not alone. Let’s just keep it that way.”
Because users are becoming more and more mobile with every passing year.
Take a look at this chart from eMarketer, a data research firm focused on digital marketing and advertising. It shows the percentage of penetration mobile phone Internet users make up within a county.
84.8% of the United States access the web through a mobile phone. That stat should terrify those website owners in the 24% group, whose website only functions properly on desktop.
Go Mobile or Go Home
If your website isn’t mobile-friendly, you can’t put off the update any longer. Your site is falling behind, and it will end up costing you: revenue, new business, new memberships—whatever moves your bottom line.
But upgrading your site doesn’t have to be a financial burden. Little Rocket Sites offers affordable mobile-friendly websites at for as little as $45 per month. If you sign up for a full year, your new mobile-friendly website will be FREE.